Cape Town. Gauteng. Two cities. One obsession.
Building brands that refuse to be ignored.
Salt & Light Creations is a marketing agency that helps businesses grow through trust-driven strategies, not outdated funnels. We focus on quality content and marketing systems that attract loyal clients, build community authority, and keep working long after they're built. Our services include marketing strategy, graphic design, corporate identities, videography, animation, website creation, SEO, email marketing, and Google Ads. We've also built our own software: Crossflow (an all-in-one CRM, project management, and LMS platform) and Poetry (proposal software built for agencies and freelancers).
15 years of design, videography and marketing strategy. BA in Visual Communication. I started Salt & Light in 2017 because I was tired of watching good businesses get ignored. The world has enough average.
17 years in 3D animation, incident reconstruction and high-pressure team leadership. BA in Multimedia, IT and Business Management. The quiet one who builds things that actually work.
BA in Visual Communication. The eye behind the lens that turns your brand into something people actually want to watch. Based in Gauteng, shooting everywhere.
You are the salt of the earth. You are the light of the world. A town built on a hill cannot be hidden. Let your light shine before others.
Matthew 5:13-16As a Christian company, our name is more than branding. It's our mandate. Every brand we touch, every campaign we build, every piece of content we create is designed to illuminate. To take something ordinary and make it extraordinary. To let your light shine where it's needed most.
"One of our first videos reached over 12,000 views on a platform I was not active on, where I have just 500 followers. Salt & Light goes beyond creating content. They help you build a brand presence that's authentic, strategic and actually engaging."
"Their friendliness, patience and innovative ideas exceeded my expectations. They listened carefully to what was most important to me and transformed it with a fresh and creative flair. I highly recommend their services."
"Always a pleasure to work with Salt & Light - so professional, creative and innovative. They really go the extra mile and work so hard to understand your business so it can grow and be successful. What a blessing!"
We started in 2017 and have been growing ever since. In that time we've worked with over 150 brands across South Africa and internationally, across industries from retail and hospitality to tech and nonprofits.
We have a presence in both Cape Town and Gauteng. That said, most of our work is done remotely, so we collaborate with clients all over South Africa and beyond.
Absolutely. We've worked with international clients and are comfortable collaborating across time zones. If you're outside the country, we'll simply schedule calls at a time that suits both sides.
We've worked across retail, e-commerce, hospitality, professional services, education, nonprofits, and more. Our research-first approach means we get up to speed on your industry quickly rather than relying on one-size-fits-all templates.
No pressure. No jargon. Just a straight conversation about your business and what you want to achieve. We'll come back with a plan, a price and a timeline.
